ONIKAI likes to support its fellow Los Angeles indie creatives and as such we want to share some recent press from the March issue of Lemonade Magazine! (yes March we’ve been busy! he-he) Lemonade is known around LA as the 1 cent zine and features local up and coming designers, artists, creatives and musicians. Check out the issue here!
“Runaways” the ONIKAI Look Book Fashion Film is finally online!
From the designer about Runaways: “In the film the main character is being chased by her dark self and she comes to realize in the end that this dream land that her mischievous side is existing in is really reality. It is this idea that we can not really hide from those dark parts of our selves, and I really think this idea is translated into the collection.”
“…you can call Runaways a look book, a fashion film, a story… what ever you want to call it. The film does not highlight the collection as a whole, but some of my favorite key pieces that helped tell the story of Runaways and vice versa, it gives the emotion and idea behind the line.”
“This is why I love fashion so much it can not be contained in a box, it can not be cornered or limited to one idea… it is what ever us designers want it to be.”