Usually I don’t talk much, on my “news blog” that is… in real life I talk A LOT. I probably talk too much, but not as much as some. I have been sitting here for almost 4 hours now, playing with stroke sizes, editing photos and retouching graphics for our upcoming web “relaunch”, or what I like to call project fancy. HA-HA. I was looking at what I had accomplished over the course of the day in all aspects, allowing my mac-and-cheese to get cold, accompanied by my peppermint tea that I had also neglected, patting Denny the dog on the head, and I suddenly felt a little overwhelmed. ONI was officially launched as a brand in mid AUG 09; almost four months later I am finding that the brand is growing faster than I can keep up with, that I sometimes have a hard time falling asleep because my brain is so wrecked with ideas in an endless search for more creativity or tactic, and I don’t always have the exact solution. Almost four months later I find it that some of my friends are more excited about new product launches than I am, that ONI has a small yet highly attractive (ha) following, and more importantly I have supporters who I know are genuine in there attempts. There are some people who measure success by the terms in which it came to fruition. I am not biased in my attempts to be motivated by other peoples success, but there is a certain amount of pride I feel for people who find themselves entrapped in any stage of their dreams and they struggled to do so. There is a certain shine, a certain something about the struggle; I think it’s because if you can make it through the STRUGGLE (grrrr) then you know that what you are doing is that important and that it’s worth it, and it’s going to be THAT much better… a product of heart. I do not lie, that’s where I am… the struggle, but I wouldn’t have it any other way. A lot is coming. A lot will get better. ONI is growing and I am struggling to keep up (ha) but it will get there my friends, and I wouldn’t have it any other way. Keep a look out, and thank you once again for your support.Time to get back to work. xx Oni*
A view point on all that is fashion & her own personal journey in the fashion world from designer Oni Auer. Owner/creator of ONIKAI, & designer for 2b by Bebe.